Sunday, December 14, 2008
My editor at Jezebel Magazine sent me a link to a recent ad she really liked for H&M, we are now putting together a shoot with the nightlife, energetic ideas of the campaign as the inspiration.
Driving around LA the past few days, I've been looking for locations that are clean, interesting and have some sort of old world feel. The styling is going to be a little punk/edgy, so I want the environment to contrast, to feel thought-through and beautiful, not sloppy and off the cuff.
This will be my first full editorial story shot with only flash, I'm a little nervous. I don't want to just reiterate a Terry Richardson look; I want the flash to be flattering, sexy, unexpected, not reportage-looking with huge shadows looming behind the models.
The image up top is from Juergen Teller for Paradis Magazine, I recently started shooting flash during the day, it is gorgeous. I am going to try it on this shoot and see what happens!
Posted by Chloe Aftel at 3:17 PM